Rain or shine, the city of Miami came out on April 13 to celebrate the “megacity” they call home. CN Bank’s annual Variety City Miami party . This year’s Legends and Groundbreakers award was given to 2022 Emilio Estefan Award winner Raul Alarcon, president and CEO of the Spanish Broadcasting System (SBS), the largest Spanish-language radio station in the United States.
In the second edition of the event, a Music Pioneer Award was added to composer-producer Timbal. DJ Khaled presented the first award to “Idol”.
“Brothers like me were kicked out the door to do what I’m doing today,” Khaled told the Hall of Industry giants, most of whom Various Report on the impact of recreation in Miami. Because I see Timbaland not only as a producer but also as an artist. He’s a CEO, a great father… Timbaland is what you call timeless meaning. His music will be heard forever.
Timbaland thanked Khalid and Difference Senior music editor Shirley Halperin said, “I wish my sister was here…Mrs [Elliott] Because I’m in this beautiful city.” It is thanks to him that I have made many successful recordings here.
In the year He referenced Elliott’s 2002 song “The Work” and Jay-Z’s hit “Dirty Off Your Shoulder.” “Miami has always been my home and I am honored to receive this award in my home,” he said.
Before leaving the stage, Timbaland gave Tani flowers, saying, “The biggest producer I think… he teaches me.” [Hispanic] culture.”
The audience erupted in applause as Stephen Alarco came on stage to welcome us. Khalid jumped up from his seat and said, “This is a legend!”
Stephen began by thanking the veteran radio director for believing in his music, saying, “When virtue was unbelievable… they always welcomed us with a smile to promote our culture. Alarcon’s late father, Pablo Raul Alarcon, launched the first Spanish-language FM music station. In this list, 97.9 FM is the home of WSKQ-FM, the flagship of the Spanish broadcasting system, Raúl Alarcon bought it after 18 years and now Mega 97.9 FM is the most listened and broadcast station in the world. The country. Language
“You, your father and your family … it’s amazing to develop and live the pride you have for music,” Stephens said.
“I will ignore everything you say about me and remember you 10 times more,” Alarcon replied. “The entertainment industry of Latin America, like Miami.”
He continued: “I’ve been in this business for almost 40 years and this Miami was clearly a different place when I came many years ago… I have to stand here today and say now that this is clearly a Latin explosion, Miami is the best example of this… and at the same time, Miami explosion as a metropolis. , could be the future of entertainment as a city. “
A similar ethos was shared earlier in the morning by Miami-Dade County Mayor Daniela Levine Cava and Nelson Albaredo, CEO of Loud & Live, the official sponsor of Miami Entertainment City.
“Our core value is our diversity, including our diversity,” said Mayor Cava.
Mayor Albaredo and Java talked about the city’s economic impact on tickets and live tours, adding that live music concerts in Miami often “attract tourists from South America, Central America, Mexico.” [and] From all over the United States.”
This comment was echoed by the mayor of Java, who said the city is in talks with the Latin Grammy Academy to host the Latin Grammy Awards in Miami.
“We have studios, schools, universities, we have to use them. Latin Grammys – come and see all these things,” he said. Albaredo spoke of Miami’s “first country music festival,” featuring artists such as Thomas Rhett, Sam Hunt and Lainey Wilson.
Also in attendance were NBCUniversal Telemundo Enterprises President of Entertainment and Content Strategy Ronald Day (later dubbed the “King of Spanish Reality”) and Karen Barota, Telemundo Global Studios Executive Vice President of Production and Development. With Rodrigo Nieto-Galvis, Banking Group Leader, CN Bank Miami.
The trio discussed Telemundo’s new music and original programming strategies, including investments to serve its “200%” audience, which is 100% American and 100% Latino.
“It’s not just Hispanics who are immigrating to America, now most Hispanics were born here. That’s why they speak not only English but also Spanish, they care about their culture, the culture of their parents, and that’s changed,” Barota said. “We have to collaborate with our stations. We have more than 45 radio stations all over the country… and we check, we verify the stories, the characters… “Señor de los Cellos” is proof of that. After 800 episodes, I think we know people that we’ve created something that he really likes.
Day also mentioned Telemundo’s goal of strengthening its music business and talked about its collaborations with SBS and Alarcon.
“We have several projects that are in development that I, unfortunately, cannot tell you about,” he joked. But I can say that Miami will continue to be our priority.
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